Proactive Healthcare for All Through Technology

A powerful tool

A Visionary Collaboration Among a Group of Leaders with Backgrounds Spanning
Healthcare, Technology, and Finance.

Our Founding Idea is Simple – Proactive Healthcare is Only Possible Through Better Technology

Rise of PHM

In the mid-2000s, Adam Sabloff co-created the Ritz-Carlton Residences product, an initiative that led to the first population health management (PHM) program of its kind.

Working together with a leading health system and two Fortune 100 technology companies, Adam and his cross-functional team built a revolutionary model for community-based care for the chronically ill.

Pioneering Technology

This unique PHM model gave rise to VirtualHealth, the first comprehensive cloud-based solution for value-based care.

By creating ground-breaking software architecture and leveraging bleeding edge technologies, VirtualHealth overcame the complex challenges of enabling data to flow seamlessly among the various healthcare silos and providing specialized yet collaborative tools to the entire care continuum.

Client Focus

The company’s bedrock is an unwavering commitment to supporting its clients and providing not only the best technology but also an unparalleled level of service to ensure that organizational problems are identified and optimal solutions are delivered.

Meet our team
Adam Sabloff
Chief Executive Officer / Founder
Adam Sabloff
Chief Executive Officer / Founder
A graduate of Emory University, Adam served as VP of Development and Chief Marketing Officer for Midtown Equities, a $7 billion real estate, media and aviation conglomerate, where he also oversaw its technology subsidiary, Midtown Technologies. While at Midtown, Adam spearheaded the development of the first ever “The Ritz-Carlton Residences” in Baltimore, a concept he co-created with the Ritz-Carlton Hotel Company. Through his work, Adam recognized that seniors and the chronically ill residing in Midtown’s numerous development could benefit greatly from next generation care delivery and technology that would make the home an organic extension of the healthcare continuum. After losing a loved one to a late-stage diagnosis, Adam launched VirtualHealth to pursue this vision.
Sheela Ramamurthy
Chief Client Officer
Sheela Ramamurthy
Chief Client Officer
A graduate of the University of Chicago, Sheela spent more than a decade at PwC in the Health Industries Practice, where she worked with the Health Research Institute, Global Healthcare Team, Research & Analytics, and Advisory Services. Prior to joining VirtualHealth, she led clinical operations and technology optimization for the Government Programs Division at the Health Care Service Corporation (HCSC), one of the country's largest health insurance companies. Sheela spearheads VirtualHealth's award-winning consultative approach to product implementation and business process optimization across the full range of care management and population health domains.
Jamie Hall
Chief Revenue Officer
Jamie Hall
Chief Revenue Officer
Jamie is a healthcare industry veteran with over 20 years of experience driving significant market adoption and revenue growth by leading sales, account marketing, and business development activities.He has served as Chief Sales and Marketing Officer at Certifi, Inc. and Chief Growth Officer at LifeNexus,provider of iChip@. Prior to that, Jamie held the role of SVP Sales for Landacorp (now EXL) and led thecompany through several years of unprecedented growth leading to successful sale to EXL Services.A graduate of the University of Michigan, Jamie has also held other senior leadership positions at Telcare, SHPS,CareWise Health and the BCBS Association. As Chief Revenue Officer,Jamie Hall oversees all growth related activities including sales, marketing, and channel development.
Jen Rudman
Chief Technology Officer
Jen Rudman
Chief Technology Officer
An NYU graduate, Jen is a seasoned IT leader with more than a decade of experience in delivering complex technologies. Prior to joining VirtualHealth, she held senior positions at Saatchi & Saatchi Health and Razorfish Healthware, both now part of the Publicis Groupe, and Ogilvy and Mather, now part of WPP.
Tomer Benami
Senior Vice President / Finance
Tomer Benami
Senior Vice President / Finance
A graduate of the University of Washington in Seattle, Tomer received both a bachelors degree in Business and a masters degree in Accounting before becoming a Certified Public Accountant (CPA).He began his career at KPMG before leaving to join the startup world where he most recentlyserved as the Vice President of Finance and Operations at Apploi. Tomer brings operational experience and a unique financial perspective to VirtualHealth.
Dana Levin-Robinson
Chief Of Staff
Dana Levin-Robinson
Chief Of Staff
A graduate of both NYU Stern and Boston University, Dana was previously the Senior Marketing Manager at AccentHealth, the country's largest doctor office media company, where she oversaw marketing programs, sales strategy, and product launches. Dana brings strategic and operational experience to VirtualHealth.
Sue Powers
Senior Vice President / Sales
Sue Powers
Senior Vice President / Sales
Prior to joining VirtualHealth, Sue was Vice President of Sales at Array Health. Sue has also held senior roles at Edifices, Quovadx, Vitria, Netscape, and Tandem Computers. She has been in healthcare sales and sales management since 1999. In her free time, Sue loves spending time with family and friends, working with charitable organizations, and playing tennis. She holds a Bachelor of Arts degree in Mathematics with emphasis on Computer Science from the University of Northern Iowa.
Pat Mescall
Senior Vice President / Channel Development
Pat Mescall
Senior Vice President / Channel Development
Patrick has over 18 years of experience in healthcare technology, with a specific focus in business and channel development. Prior to joining VirtualHealth, Patrick served as the Regional Vice President for Alliances at Castlight Health where he led strategic product and distribution partnerships with consultants, brokers, consortia, and health plans. Previously, Patrick held revenue development leadership roles at MCG Health (part of Hearst Health), MedeAnalytics, Carewise Health, and OnlineBenefits, as well as senior positions at MicroStrategy, and Thomson-Reuters. Patrick received his PhD and MSc from the University of Edinburgh and his BA from Fordham University.
Jeff Somar
Vice President / Sales
Jeff Somar
Vice President / Sales
Over the course of 20 years in healthcare, Jeff has led strategic initiatives for Fortune 500 companies and sales for some of the most innovative healthcare startups. He most recently served as Head of Enterprise Sales at Carrum Health and Vice President, Sales at LifeNexus. Prior to that, Jeff held the role of Head of Growth and Development at Carewise Health, a population health company, overseeing national sales and marketing. A graduate of Arizona State University. Jeff has also held other leadership positions at Telcare, CVS/Caremark and Motorola.
Maggie Faust
Vice President / Client Strategy
Maggie Faust
Vice President / Client Strategy
A graduate of the University of North Carolina at Chapel Hill, Maggie began her career at Epic Systems where she discovered her passion for helping healthcare organizations utilize technology to improve patient experience and outcomes.She then went on to work in the consulting practices at KPMG and Deloitte, where she worked on a variety of healthcare technology engagements focused on clinical system implementations, data management and analytics, change management and process optimization. Prior to joining Virtual Health, Maggie served on the IT leadership team at the Hospital for Special Surgery in New York City, overseeing the organization's IT Project Management Office and IT budget development and management processes, as well as leading teams to implementtechnology and telecommunication systems at new patient care locations.
Hants Williams, RN, PhD
Director / Clinical Operations
Hants Williams, RN, PhD
Director / Clinical Operations
Dr. Hants Williams started his career as a public health nurse in San Francisco,California. His doctoral work at Duke University focused on chronic disease management and the creation of non-opioid solutions for persons with chronic pain. In the decade before joining VirtualHealth,he worked as a research nurse, health informaticist, data scientist, and healthcare innovations officer for both hospital systems and private businesses in California,Maryland, North Carolina, and New York. Hants brings a wealth of clinical, research, and innovative insights to the VirtualHealth team.
Rita Lebedeva
Director / Marketing & Brand Management
Rita Lebedeva
Director / Marketing & Brand Management
A graduate of the University of Washington in Seattle, Rita began her career as a CPA in the Banking and Capital Markets group at PwC. Afterwards, she held both Finance and Marketing management roles in the Consumer Products division of L'Oreal USA where she worked on the Garnier Fructis business. Rita combines her strategic, analytical, and creative backgrounds to create a unique proposition and superior experience for the clients of VirtualHealth.
Rachel Bauch
Senior Strategy & Engagement Manager
Rachel Bauch
Senior Strategy & Engagement Manager
A graduate of the University of Pennsylvania, Rachel received a bachelors degree in Health and Societies with a concentration in Healthcare Markets and Finance. She began her career at The Advisory Board Company (ABC). As a member of ABC’s Service Line Strategy Advisor team, she worked with hospital planners and executives to uncover viable growth opportunities, prioritize clinical investments, and position services effectively through customized, consultative projects. Most recently, Rachel joined the startup world as an Account Strategy Advisor at CipherHealth. As an Advisor, Rachel successfully implemented SaaS solutions in large hospital systems, cultivated strategic relationships with hospital executives, and developed reports focused on improving patient experience and clinical outcomes to reduce readmission payment reductions and recover Medicare reimbursement. Rachel brings healthcare policy, strategy, and clients relations experience to VirtualHealth.
Tracy Brinkerhoff
Strategy & Engagement Manager
Tracy Brinkerhoff
Strategy & Engagement Manager
Tracy is an experienced engagement leader with knowledge of organizational transformation, business processimprovement and business requirements. She brings experience working with a variety of clients in the health payor space to her role at VirtualHealth. Prior to joining VirtualHealth, Tracy worked as a strategy and operations consultant with a focus on government programs and supplemental benefits management. Tracy graduated from the College of William & Mary with a Bachelor of Arts in English Literature.
Allie Greenberg
Strategy & Engagement Manager
Allie Greenberg
Strategy & Engagement Manager
With an MBA from NYU Stern with specialties in Leadership and Change Management and a BA from the University of Pennsylvania, Allie previously worked at NYU Langone Medical Center on the Science Strategy team. At NYU Langone,Allie worked with the Office of Science and Research on projects involving data analytics, program redesigns, and strategic and financial planning.
Jennie Lee
Strategy & Engagement Manager
Jennie Lee
Strategy & Engagement Manager
Jennifer joins the VirtualHealth team from PricewaterhouseCooper's healthcare consulting practice, where she focused on healthcare payer, provider, and pharmaceutical sectors. At PwC, she partnered with clients to recommend technology strategies, drive successful IT transformations, and optimize overarching operating models. Prior to her professional career, Jennifer obtained a Bioengineering degree with a focus in Therapeutics from the University of Illinois in Urbana-Champaign.
Greg Mahony
Strategy & Engagement Manager
Greg Mahony
Strategy & Engagement Manager
Greg joins VirtualHealth with expertise in both data-driven medical research and health economics. Before VH, Greg managed the design and execution of research studies at the Hospital for Special Surgery (HSS) in Manhattan. At HSS he authored or co-authored 17 peer-reviewed research papers,advised on FDA drug and device trials, and helped create some of the nation’s largest orthopedic research data repositories. Greg holds an MS in Health Policy and Economics from Weill Cornell Medical College and a BA in History of Science and Medicine from Yale where he was also an All-American lacrosse player.
Ty McDonald
Strategy & Engagement Manager
Ty McDonald
Strategy & Engagement Manager
Ty has 4+ years of Health Technology experience, driving user engagement and product management efforts for provider and payer clients. Previously, Ty focused on sales and business development for a leading institutional investment group. Ty is a University of Southern California graduate.
Marcela Nowak
Product Designer
Marcela Nowak
Product Designer
Marcela is an industrial designer, photographer, and a graduate of the Interactive Telecommunications program at New York University. She enjoys all forms of creative arts and is very excited to bring her creative esthetic to VitualHealth.
Toma Aliyeva
Senior Product Manager
Toma Aliyeva
Senior Product Manager
An energetic and accomplished professional, Toma brings to the team over 10 years of experience in the fields of Information Technology and Analytics. Throughout her career, Toma has gained proficiency in gathering business requirements, performing gap analysis, and designing processes for system improvements to increase productivity and reduce business costs. Her expertise lies in data analysis, providing insights, coordinating team efforts, and supporting business initiatives with an enthusiastic spirit.
Marcus Caraballo
Senior Product Manager
Marcus Caraballo
Senior Product Manager
A graduate of Columbia University, Marcus is most interested in how technology can be used to improve healthcare. In his role as a Senior Product Manager, he drives new feature development, manages the development life-cycle, and acts as a liaison between Client Services and Engineering.
Boris Virnik
Senior Product Manager
Boris Virnik
Senior Product Manager
Boris received a bachelors degree in Biomedical Engineering from Boston University. He started out his career in the health-tech space developing predictive revenue cycle analytics and technology solutions for some of the largest healthcare organizations in the country. Prior to joining VirtualHealth, he worked as a consultant and used data-driven approaches to improve operational performance, accelerate growth, and optimize process efficiency across numerous clients and a variety of healthcare domains. Boris brings a unique combination of technical and client facing experience to the Product team.
Yana Ankudinova, RN, MPH
Product Manager
Yana Ankudinova, RN, MPH
Product Manager
Prior to joining VirtualHealth, Yana was a management consultant in a boutique life sciences firm in New York City. She earned her Bachelor of Arts degree in Biological Sciences from Columbia University as well as her Master’s degree in Healthcare Policy in Management. Yana is passionate about efficient healthcare delivery and is a registered nurse in the state of New York
Tulsi Desai
Product Manager
Tulsi Desai
Product Manager
After graduating from Rutgers University with a dual degree in Biology and Economics, Tulsi decided to pursue a career in healthcare technology. She began working at Navinata Health, a healthcare consulting startup, and gained valuable experience conducting data analytics for pharmaceutical companies. As a product manager at VirtualHealth, Tulsi uses her skills to build the next generation of health care management.
Rebecca Hong
Product Manager
Rebecca Hong
Product Manager
Prior to joining VirtualHealth, Becca worked closely in the hospital supply chain industry, where she learned extensively about medical devices, operational value analysis, and strategic contracting. Leveraging her public health background, creative interests, and analytical skills, Becca brings a unique perspective to her role at VirtualHealth.
Shayn Jiang
Product Manager
Shayn Jiang
Product Manager
A graduate of Dartmouth College, Shayn received her bachelors degree in Economics and Engineering Sciences, with a minor in Public Policy with a healthcare concentration. Before joining the team at VirtualHealth, Shayn was an Associate in Investment Banking at Goldman Sachs & Co. helping American healthcare systems and hospitals leverage the capital markets and engage in M&A activities.
Adam Sabloff
Chief Executive Officer / Founder
Adam Sabloff
Chief Executive Officer / Founder
A graduate of Emory University, Adam served as VP of Development and Chief Marketing Officer for Midtown Equities, a $7 billion real estate, media and aviation conglomerate, where he also oversaw its technology subsidiary, Midtown Technologies. While at Midtown, Adam spearheaded the development of the first ever “The Ritz-Carlton Residences” in Baltimore, a concept he co-created with the Ritz-Carlton Hotel Company. Through his work, Adam recognized that seniors and the chronically ill residing in Midtown’s numerous development could benefit greatly from next generation care delivery and technology that would make the home an organic extension of the healthcare continuum. After losing a loved one to a late-stage diagnosis, Adam launched VirtualHealth to pursue this vision.
Danielle Bellanger
Board Member
Danielle Bellanger
Board Member
Danielle has been in finance for over 25 years. She has held several managerial responsibilities at Credit Industriel et Commercial, part of the CIC/Credit Mutual Group. She was CFO and subsequently Risk Manager for their U.S. operations, a member of the executive committee, and a member of the treasury, audit compliance and IT users committees. Danielle joined the board of the Group’s U.S. broker Dealer (CIC-Euro Securities, now ESN North America) and acted as its interim president for a two year period. She held memberships in various banking and professional organizations and served on legal, accounting and tax working committees.
Kevin Hill
Board Member
Kevin Hill
Board Member
Kevin spent 1989 through 2004 with Oxford Health Plans in a variety of executive position. From 1999 through 2004, Kevin was the Executive VP of Sales, Products, and Pricing, for the company’s $5.5 billion business, reporting to the company CEO. Upon Oxford’s sale in 2004 to United Healthcare (UHC), Kevin was named CEO of United’s Northeast Division and was with UHC until 2006. Since 2006 Kevin has been an advisor and/or board member of severalventure-backed companies. Kevin resides in Rumson, NJ with his wife and three children.
Ed Johnson
Board Member
Ed Johnson
Board Member
After a distinguished two decade career at Merrill Lynch and Salomon Brothers, Edward became Partner and COO of Advent, growing the fund from $2 billion to nearly $7 billion in assets. Edward was the CMO and Managing Partner of Aperio Capital and oversaw all client related business.
Lenard Marcus
Board Member
Lenard Marcus
Board Member
Lenard is a Partner with Edison Partners, the premier growth equity firm that invests in rapidly growing technology companies. Edison has invested in over 185 companies and completed more than 140 exits, including 17 IPOs. Lenard leads Edison’s Healthcare Information Technology practice and oversees investments in Security software. Lenard previously served on the investment committee of the Virginia CIT and is a member of the Northern Virginia Technology Council. He holds a BS in Industrial Engineering from Stanford and an MBA from the Columbia School of Business.
L. Bradford Perkins
Board Member
L. Bradford Perkins
Board Member
A graduate of Stanford and Cornell, Brad is the co-founder and Chairman of Perkins Eastman Architects and an Adjunct Professor at the Cornell College of Architecture, Art and Planning. A renowned international authority, he has authored more than 80 articles and five textbooks on architecture and planning and has a particular interest in design for senior living.
Warren Sabloff
Board Member
Warren Sabloff
Board Member
A leading real estate and senior living developer, Warren served a key role in the development and sales of more than 30,000 residential and senior living units and over 20 hotels in conjunction with The Ritz-Carlton, Westin, Hyatt, Loews, Marriott, and Omni. He has served as Board Member of the New Leadership Division of North Shore University Hospital and Associate Trustee of North Shore-LIJ.

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Office
115 Fifth Avenue
New York, NY 10003
Phone
646 690 8207