Genesis of More than a Decade of Pioneering Work
A powerful tool
Visionary collaboration among a group of
leaders with operational backgrounds spanning
healthcare, technology, finance, and 
telecommunications.

Our Founding Idea is Simple – to Build Technology that Automates and Optimizes Healthcare Delivery

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Rise of PHM
In the mid-2000s, Adam Sabloff co-created the Ritz-Carlton Residences product, an initiative that led to the first population health management (PHM) program of its kind.

Working together with a leading health system and two Fortune 100 technology companies, Adam and his cross-functional team built a revolutionary model for community-based care for the chronically ill.
Pioneering Technology
This unique PHM model gave rise to VirtualHealth, the first comprehensive cloud-based solution for value-based care.

By creating ground-breaking software architecture and leveraging bleeding edge technologies, VirtualHealth overcame the complex challenges of enabling data to flow seamlessly among the various healthcare silos and providing specialized yet collaborative tools to the entire care continuum.
Client Focus
Within two years of commercial deployment, VirtualHealth surpassed the benchmark of 1 million client lives.

The company’s bedrock is an unwavering commitment to supporting its clients and providing not only the best technology but also an unparalleled level of service to ensure that organizational problems are identified and optimal solutions are delivered.
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Leadership
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Leadership
Adam Sabloffceo / founder
A graduate of Emory University, Adam served as VP of Development and Chief Marketing Officer for Midtown Equities, a $7 billion real estate, media and aviation conglomerate, where he also oversaw its technology subsidiary, Midtown Technologies. While at Midtown, Adam spearheaded the development of the first ever “The Ritz-Carlton Residences” in Baltimore, a concept he co-created with the Ritz-Carlton Hotel Company. Through his work, Adam recognized that seniors and the chronically ill residing in Midtown’s numerous development could benefit greatly from next generation care delivery and technology that would make the home an organic extension of the healthcare continuum. After losing a loved one to a late-stage diagnosis, Adam launched VirtualHealth to pursue this vision.
Jack PlotkinCTO
A Harvard graduate, Jack is a seasoned technology executive who has successfully led multi-dimensional agile engineering efforts, spearheaded pioneering innovations, and delivered complex solutions across healthcare, finance, and e-commerce. His work has been leveraged by or on behalf of dozens of Fortune 500 companies.
Jen Rudmanevp / technology
An NYU graduate, Jen is a seasoned IT leader with more than a decade of experience in delivering complex technologies. Prior to joining VirtualHealth, she held senior positions at Saatchi & Saatchi Health and Razorfish Healthware, both now part of the Publicis Groupe, and Ogilvy and Mather, now part of WPP.
Dan BartEVP / Information Security + Implementation
Dan brings over thirteen years of experience providing mission-focused Cybersecurity service to the U.S. Department of Defense and leading Cybersecurity program management and systems implementation. A graduate of Syracuse University with an MBA from James Madison University, Dan is a dynamic and innovative leader with a proven record of managing teams and successfully delivering critical applications and services in excess of $50 million per annum for a highly sensitive customer base. Dan has a keen ability to grasp challenges, work through requirements, and ensure that client and organizational needs are met.
Tomer Benamivp / finance
A graduate of the University of Washington in Seattle, Tomer received both a bachelors degree in Business and a masters degree in Accounting before becoming a Certified Public Accountant (CPA).  He began his career at KPMG before leaving to join the startup world where he most recently served as the Vice President of Finance and Operations at Apploi. Tomer brings operational experience and a unique financial perspective to VirtualHealth.
Dana Levin-Robinsonvp / marketing
A graduate of both NYU Stern and Boston University, Dana was previously the Senior Marketing Manager at AccentHealth, the country's largest doctor office media company, where she oversaw marketing programs, sales strategy, and product launches. Dana brings strategic and operational marketing experience to VirtualHealth.
Don Yishevp / sales
Don brings over twenty-five years of sales and business development experience in the healthcare industry. He has held senior-level sales positions with such companies as EMSI, Outcomes Health Information Solutions, Health Dialog and Quovadx.
Sue Powerssvp / sales
Prior to joining VirtualHealth, Sue was Vice President of Sales at Array Health. Sue has also held senior roles at Edifecs, Quovadx, Vitria, Netscape, and Tandem Computers. She has been in healthcare sales and sales management since 1999. In her free time, Sue loves spending time with family and friends, working with charitable organizations, and playing tennis. She holds a Bachelor of Arts degree in Mathematics with emphasis on Computer Science from the University of Northern Iowa.
Marcus CaraballoSenior Manager / Product
A graduate of Columbia, Marcus serves as VirtualHealth's Senior Product Manager, where his responsibilities include managing client relationships and overseeing implementation efforts with a team of Product Managers. Before being promoted to Senior Product Manager, Marcus served as a Product Manager for VirtualHealth.
Rita LebedevaDIRECTOR / CLIENT EXPERIENCE
A graduate of the University of Washington in Seattle, Rita began her career in Client Service at PwC for the Banking and Capital Markets Group. Before joining the team at VirtualHealth, Rita worked in both Finance and Marketing roles in the Consumer Products Division of L’Oreal USA. Rita combines her analytical and creative backgrounds to deliver a superior experience to clients of Virtual Health.
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841 Broadway
Suite 504
New York, NY 10003
phone
646 690 8207